FIFA Looking To Make 3.2 Billion In Revenue For 2010 World Cup

Filed under: Africa, FIFA, World Cup

FIFA Television

FIFA announced an agreement with the African Union of Broadcasters Wednesday that guarantees all 64 matches of the upcoming 2010 World Cup to be televised live throughout Africa (41 countries in all) in English, French and Portuguese.

And while the exact terms of the deal were not disclosed by FIFA, they are expecting the television and marketing revenue to hit the $3.2 Billion range.

Via FIFA.com

“The AUB has shown considerable strengths in uniting broadcasters under one umbrella to ensure that all sub-Saharan Africans will be able to have access to the radio and TV coverage of and around the 2010 FIFA World Cup. We always promised that 2010 would be an African World Cup and with today’s cooperation agreement we have made a big step towards achieving this goal,” said FIFA President Joseph S. Blatter.

image via Flckr

Posted on Oct 29th, 2008 by  dunny 

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