Pepsi Max has hired on Model / Actress / Television personality Kelly Brook for their new advertising campaign to promote Pepsi’s Quick Response (QR) codes – a new kind of two dimensional barcode from Japan, which allows people to access more racy images of Kelly from their mobile phones.

Via DailyMail

When someone scans the QR code with the barcode scanner on their mobile phone, they can see more photos of the actress, as well as a behind-the-scenes video on WAP.

‘QR technology really is the future – it’s a great way of getting games, comedy, images and virals from Pepsi Max on your mobile – any time anywhere,’ she enthused.

‘I had great fun on the set of this shoot – it’s a new look for me and quite a departure from my normal classic retro style.

‘I really loved some of these crazy futuristic outfits though – and wanted to take them home!’

Images via DailyMail