Manchester United failed to reach their target of season ticket sales this summer, the club’s chief executive David Gill has confirmed. Gill said the number of season tickets sold was 51,800 compared to the target of 54,000, and that executive seat sales were “on track”.
Asked about the season-ticket protest, Gill said: “I’ll be clear on that. Last year our target was 54,000 season tickets, we’ve sold 51,800, which is pretty good in the current climate.
“We’ve sold more season tickets than the capacity of most Premier League grounds. Our executive seat sales are on track as compared with last year in a different market. I think the bare facts are that the club is in good financial shape. The ticket sales have held up. We sold out for Newcastle and West Ham but we are not complacent and we’ve got to keep working to make sure that we fill the ground for every game and we’ll do that by playing great football, attractive football, exciting football that brings fans in.”
When asked about reports of the Manchester United owners having financial problems outside of ManU, Gill added: “I’m not going to comment on that. We’ve had another very successful year off the pitch, and when we announced our results for June 2010 they were excellent, generating cash.
“We have put in place a long-term financial structure for the club with the bond, obviously that’s serviced on a regular basis. So no I don’t think it impacts us at all. So I think we’ve got to be comfortable.”
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