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CAA & MLS Partner For 2012 World Football Challenge – Chelsea, Liverpool And Others To Be Named

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Apr 24, 2012

New York – CAA Sports, a division of Creative Artists Agency (CAA), the world’s leading entertainment and sports agency, and Major League Soccer (MLS), the top-flight professional soccer league in the United States and Canada, are once again partnering to host the World Football Challenge.  Legendary soccer clubs – Chelsea F.C. and Liverpool FC together with MLS teams Seattle Sounders FC and Toronto FC – have confirmed their participation in the 2012 World Football Challenge.  Additional teams and matches for the event, which will take place July 18 through August 11, will be announced as details become available.

In 2011, more than half a million fans attended the World Football Challenge, and sports fans across North America will once again enjoy a summer of top international matches.

The series of matches kicks off on Wednesday, July 18 with UEFA Champions League semifinalist Chelsea FC visiting the three-time defending Lamar Hunt U.S. Open Cup champions Seattle Sounders FC at CenturyLink Field. As part of its summer visit to the U.S., Chelsea FC will also participate in the 2012 AT&T MLS All-Star Game in Philadelphia on Wednesday, July 25.

The World Football Challenge will head to Toronto, pitting five-time European champion Liverpool FC against MLS’ Toronto FC at Rogers Centre on Saturday, July 21. Tickets go on sale Friday, May 4.

More Details on the 2012 World Football Challenge after the Jump………

Complete details regarding the World Football Challenge including all ticket information, participating teams, schedule, event sponsors, and broadcast information will be announced in the coming weeks, and posted on the event’s official site by visiting www.WorldFootballChallenge.com.

“We are excited to bring an elite and diverse group of international clubs back to the United States and Canada this summer,” said Kathy Carter, president of Soccer United Marketing, MLS’ commercial arm. “Together with CAA Sports, we will host another exciting World Football Challenge, with entertaining games that will be enjoyed by soccer fans from all over the world.”

“In a very short period of time, the World Football Challenge has grown to become one of the preeminent soccer events in North America,” said Michael Levine, Co-Head of CAA Sports. “With our partners at Major League Soccer, we look forward to bringing together many of the world’s most accomplished and celebrated teams to major soccer destinations across the U.S. and Canada in what we hope will be the most exciting and entertaining World Football Challenge to date.”

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