AS Roma and Nike today announce a new partnership for Nike to become the club’s official apparel and equipment sponsor. The 10-year agreement will begin at the start of the 2014-15 season. Nike will produce all on-pitch and training product, from the first team to the youth teams, as well as off-pitch product for the players and fans.
“We’re proud to partner with AS Roma, a club with great heritage,” said Bert Hoyt, VP/GM of Nike Western Europe. “It’s a club that embodies strong characteristics, is recognized across the world and represents one of Europe’s greatest cities. We look forward to developing a successful long-term partnership with them.”
Italo Zanzi, CEO of AS Roma adds, “AS Roma is committed to becoming the premier football club in the world, on and off the field. This partnership is a fundamental step in that mission. Nike’s dedication to football excellence and global brand building is aligned perfectly with our objectives. We are extremely excited about our future together.”