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West Brom’s New Owner Guochuan Lai

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Aug 5, 2016

West Brom’s New Owner Guochuan Lai

Chinese entrepreneur Guochuan Lai covers a range of subjects after agreeing a deal to buy the club.

West Bromwich Albion Football Club (“the Club”) announces that Jeremy Peace has agreed the sale of West Bromwich Albion Holdings Limited, which owns approximately 88% of the Club’s parent entity, West Bromwich Albion Group Limited, to Yunyi Guokai (Shanghai) Sports Development Limited (“the Buyer”), a company controlled by Guochuan Lai.

The sale was agreed on 24 June 2016, subject to certain approval and consent processes both in China and the UK. Following the approval of the China (Shanghai) Pilot Free Trade Zone, the principal preconditions to completion are the approval of the Financial Conduct Authority and Premier League, both of which have commenced their review processes.

Guochuan Lai is the former general manager of Palm and is currently a director of a number of Palm’s subsidiaries. Palm, originally a regional landscape engineering company is now the largest landscaping company in China.

Full statement at West Brom’s official team page.

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