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El Clásico Viewing Party – NYC

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Apr 17, 2017

This weekend marks the return of El Clasico and will see Barcelona travel to Madrid in what is always one of the world’s most anticipated and watched rivalries. If you happen to be in the great city of New York this weekend, we recommend checking out this viewing party being put on by LaLiga. Yep, that LaLiga.

LaLiga, the organizing body of top-flight Spanish soccer, announced today it will be hosting, for the first time ever in the United States, a viewing party of El Clásico match between two of the world’s biggest clubs – Real Madrid CF and FC Barcelona. The event will take place in New York City on Sunday, April 23rd from 10am to 7pm, with a 2:45pm kickoff (local time). The match will be live streamed from beIN Sports, exclusive USA broadcaster of LaLiga.

The free, day-long event will give domestic and international sports fans a taste of Spain – from soccer to cuisine to entertainment, and demonstrate a new platform of international expansion for LaLiga brand. The venue will feature exhibition displays from FC Barcelona and Real Madrid CF, an interactive soccer tech zone, music and live entertainment, a rooftop mini soccer pitch, as well as large screen TVs throughout the 24,000-square foot venue to watch the match.

Special appearances will be made by Raúl González Blanco, a legendary Spanish player of LaLiga, along with other guests. Raúl currently serves the role as Country Manager for LaLiga’s USA office, which opened in January 2016 to cultivate its American fan base, implement the Spanish soccer philosophy through grassroots efforts, and achieve business growth through partnerships, sponsorships, promotions, publicity and social media.

‘With the opening of our LaLiga USA office just over a year ago, it is time for us to officially introduce ourselves to our American fans,” says Raúl. “El Clásico provides the perfect moment for us to do this, showcasing the best of what Spanish soccer has to offer while celebrating the incredible fan base that we have in this country, especially here in New York City.”

Entry for this event is all-ages and free with registration at: http://www.laliga.es/elclasiconyc/

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