Archive for the 'Adidas' Category

July 16th, 2014

adidas Celebrates 20th Anniversary of the Predator With New Collection

Twenty years ago one of the most iconic boot sod all time was released, the adidas Predator. I'm pretty sure the first player I ever saw wear the Predators was John Harkes. And I thought they were the coolest boots i had seen. They were edgy. Different. They had those fins on them. Over the next few years we saw the linked of Zinedine Zidane and David ...
July 14th, 2014

adidas Announce Deal With Manchester United

~~  Loving the ongoing battle ground for adidas and Nike... Especially after the latter issued their own statement as to why they chose to walk away from their Man Utd kit deal.  Boat loads of money to be made. adidas and Manchester United today announced an Official Partnership, bringing together two of the leading brands in football. Starting ...
June 23rd, 2014

Pharrell x adidas Celebrate Brazucas 2 Million Twitter Followers

You know the World Cup is the biggest sporting event in the world, when the official ball of the WC, has a Twitter account with more than 2 million followers. To celebrate this massive following, Pharrell put his infamous hat on the Brazuca. I can't remember two inanimate objects having as much of a following as the adidas Brazuca and Pharrell's ...
June 4th, 2014

adidas Presents 2014-2015 Ajax Jerseys

So adidas decided to do something  little bit different when they presented the new home and away jerseys to players and coaches of Ajax. They apparently wanted to shake things up, have some fun and get some good content out of it at the same time. I have to say, the players and Frank de Boer were pretty respectful and controlled in this. i can ...
May 29th, 2014

adidas Unveils Brazuca Final Rio

The brazuca Final Rio design mirrors the brazuca official match ball with new green and gold colors inspired by the World Cup trophy.  To celebrate the unveil, check out the last episode of brazuca’s 360º journey around the globe: Prior to the launch of brazuca and brazuca Final Rio, both balls went through a two and a half year testing process ...
May 24th, 2014

“The Dream: all in or nothing” ft. Messi, Alves, Suárez, Özil and more … Oh, and New Music from Kanye West

To win the 2014 FIFA World Cup™, there is only one way to play: all in. The battleground is no place for the unprepared. Dani Alves, Bastian Schweinsteiger, Luis Suárez, Xavi, Jordi Alba, Mesut Özil, Robin van Persie and David Villa know that boundaries must be pushed. They know there's only one way to play with the whole world ...
May 15th, 2014

Bloomberg Businessweek Weighs In On Nike Soccer v adidas Soccer

Brendan Geeley of Bloomberg Businessweek takes a look at the battle between nike and adidas when it comes to soccer. It's a good read that focuses in on how Nike and adidas both go about their soccer strategy in some similar ways but they each also have their own unique approaches and strategies. From the article: "Since 1970, Adidas has ...
May 13th, 2014

Special Delivery – adidas World Cup Battle Pack

adidas recently dropped their World Cup collection called the Battle Pack, and it consists of five styles of boots that their athletes will be wearing in this summers World cup. This morning I got a delivery and in it was a giant box. And I mean giant. The Fed Ex guy actually had a little trouble moving it. Anyway, it took awhile just to open the box ...