Archive for the 'Adidas' Category

May 18th, 2013

adidas :: All In For Super Frank Lampard

~~ Pretty incredible to stop and think about the goal haul Frank Lampard has had for Chelsea, breaking Bobby Tambling's record of 202 goals scored at the club (back in the 1960's-70's) from his midfield position.... But it's not just the amount of goals he's scored, but the amount of games and minutes he's logged since joining Chelsea in 2001 from West ...
May 17th, 2013

David Beckham’s adidas Predator LZ for final PSG Home Game

via David Beckham on FB "Hi guys, as this is truly a special moment for me, adidas Football who have been there from the start, have worked with me to make a special pair of boots for the last game at home. I used www.miadidas.com to design a pair of boots. I wanted to show the passion I had playing for my country and the pride that gave me ...
May 16th, 2013

adidas Nitrocharge Boots

adidas today unveils a new soccer cleat, Nitrocharge, designed specifically for players who are “The Engine” of their teams. Nitrocharge is built to retain energy, improve lateral movement, sharpen on field reactions, deliver added sprinting power and increase protection specifically for players who are tirelessly on the move.  It is the first ...
May 15th, 2013

adidas Renew Partnership w/ Brazilian Side Flamengo On 10 Year Deal

adidas have announced a significant milestone on the road to the FIFA World Cup 2014 Brazil by announcing a partnership with Brazilian giants Flamengo. It has been 20 years since adidas and the club partnered together and the new 10-year deal, beginning in May 2013, represents a long term commitment to Brazilian football. The partnership adds ...
April 22nd, 2013

adidas Engine Equation

Technology + sports. The relationship between the two continues to deepen all the time. We see a little bit more of that today with the announcement that adidas and sports data provider have partnered up to identify a specific type of player they have identified as "the engine." For the last two years adidas have been working behind the scenes to ...
April 22nd, 2013

It’s Blue, What Else Mata’s – Chelsea Kit Video

There has been a fair amount of coverage recently about adidas and Chelsea's marketing for the latest Chelsea kit. They decided to not preview the kit to fans, and instead to ask fans what it means to be blue. In the video here, Juan Mata personally delivers the new Chelsea kit to a fan who had pre-orderd it. Pretty cool. But even better, is he asks ...
April 18th, 2013

Watch adidas and Chelsea unveil the new 2013-2014 Chelsea home kit

CHELSEA AND ADIDAS REVEAL NEW 2013-14 KIT via Chelsea FC dot com Chelsea Football Club and adidas have today revealed the new kit for the forthcoming 2013/14 season Following on from the groundbreaking tease campaign, entitled, 'it's blue. What else matters?' the new kit takes inspiration from legendary past kits worn by Chelsea greats, and ...
April 17th, 2013

Sayra’s Sambas get retired at Coachella 2013 via @SayraMoran

#Coachella 2013 - the last rodeo for my Sambas. I've had these everywhere with me from Europe, the Middle East, Central America, EDC, Ultra Music Festival and more. Love them. #futbol #soccer #football #travel #travelbuddies #love #attached * I spotted this pic on our girl Sayra's IG the other day and had to put them up on TOW. The caption is the ...