
When I was coming up, adidas was the company I associated with soccer more than anything else. Be it Copa’s, Gazelles, Sambas, the Tango ball or some very old school US uniforms, adidas was soccer to me. I didn’t know anything aboput the company, I didn’t need to, they spoke to me on a sporting level.
This year marks the 60th anniversary for the brand, anf today markes 60 years to the day that Adi Dassler registered his company, adidas. Amazing how far a brand can come from such humble beginnings and become synonmous with sporting greatness. Here’s to you Mr. Dassler.
We’ve mentioned it on here before, but take the time to check out the book Sneaker Wars. It talks about how the Dassler brothers split, and how that split ended up giving us adidas and Puma! Crazy!. Great book and definitely worth the read.
Happy bithday adidas!
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