Archive for the 'Business' Category

July 14th, 2014

AdWeek asks if USMNT Keeper TIM HOWARD is the Perfect Brand Partner

Is Tim Howard the Perfect Brand Partner? World Cup phenom already has deals with Nike, McDonald's—more on the way? Following his gutsy performance for Team USA in the FIFA World Cup, goalkeeper Tim Howard is preparing for a big score. The 35-year-old American, who also plays for Everton in England, became a media darling in the wake of ...
May 15th, 2014

Bloomberg Businessweek Weighs In On Nike Soccer v adidas Soccer

Brendan Geeley of Bloomberg Businessweek takes a look at the battle between nike and adidas when it comes to soccer. It's a good read that focuses in on how Nike and adidas both go about their soccer strategy in some similar ways but they each also have their own unique approaches and strategies. From the article: "Since 1970, Adidas has ...
May 12th, 2014

Watch :: Clint Dempsey’s “Little Voice In Your Stomach” Oberto Beef Jerky Commercial with Stephen A. Smith

Watch Clint Dempsey quiet the little voice in his stomach using Oberto's tasty all natural beef jerky with no preservatives or artificial ingredients. Interesting. Never thought I'd see a soccer commercial with Screamin' A. Smith. Its good though. I like this campaign. I like that Clint is getting some love on a national level and I like that ...
February 22nd, 2014

Fast Company Names Uncharted Play (Soccket) one of the top 10 most innovative companies in sports

from FASTCOMPANY 8. UNCHARTED PLAY For lighting it up. With their unique product, Soccket, Uncharted Play founders Jessica Matthews and Julia Silverman tapped into the global popularity of soccer in hopes of providing a clever and much-needed source of renewable energy for the estimated 1.4 billion people worldwide without access to ...
February 5th, 2014

MLS Announces David Beckham Has Exercised His Option For An MLS Club

It's official, David Beckham is taking his talents to Miami. In a press conference today, it was announced that Beckham has exercised his option for an MLS expansion team and that he will build his team in Miami. There wasn't a tremendous amount of details that were put forth in the press conference, mainly the exercising of the option for a franchise ...
January 27th, 2014

PUMA and Arsenal Announce Long Term Partnership

This has been talked about for awhile now, but today came the official announcement at a London press conference. PUMA will become Arsenal's official kit partner starting July 1st, 2014. This is another big get for PUMA after signing some big players recently and extending partnerships with Borussia Dortmund and Italy. PUMA is continuing to make some ...
January 23rd, 2014

2014 World Cup Infographic

Chapman-Freeborn has put together this really great info graphic comparing the 1950 World Cup, which was held in Brazil, to the upcoming 2014 World cup, also being held in Brazil. There are some financial comparisons, games played, expected goals and visitors, etc. It's a really great info graphic with some really interesting information. One of the ...
January 11th, 2014

MLS’ Don Garber on Growth and Competition with INC.com

As soccer's popularity continues to grow stateside, MLS has added nine new clubs since 2007 (two of which, the most recent additions, will begin play in 2015). Meanwhile, the league's average attendances now rival those of the National Hockey League and National Basketball Association, and TV ratings (though they dipped in 2013) have significantly ...