Archive for the 'Nike' Category

June 24th, 2014

Nike and Neymar Jr Introduce Special Edition Gold Hypervenom

When I was a young player, one of the things that we would often do is customize our boots. Paint out branding, turn them all black, cut the tongues. Whatever the case, we tried many different home made customization options. Sounds like Neymar Jr. did the same, and to celebrate that, the Brazilian striker and Nike are releasing a special edition gold ...
June 17th, 2014

World Cup viewing at 6th & Mill : NIKE #RiskEverything

This spot. Is dope. Beans and I got the chance to drop by Nike's 6th & Mill on Saturday to take in some football and I have to say that I had one hell of a time. This spot is everything that you think it is. The one thing that I will say about Nike, is that when they decide to do something, they don't f--k around. We've been lucky enough to work ...
June 17th, 2014

Summer of Street Soccer

We've been noticing an uptick in street or pick up soccer recently. Small sided games taking place in locations that you might not first think of when playing soccer comes to mind. This mentality has been highlighted by Nike's "Winner Stays" tournament and we want to spend the summer exploring what's going on in this scene in Los Angeles. There's no ...
June 12th, 2014

Ask Zlatan Anything

"Buckle up, Internet." This should be fun. Potentially, a lot of fun. #AskZlatan Anything
June 5th, 2014

Nike Football To Release Animated Film – Last Game

Last Sunday Cristiano Ronaldo shared a short clip of ‘himself’ trapping a ball on the edge of the area as hundreds of mysterious opponents converged. On Wednesday, Neymar Jr. tweeted a link showing his animated avatar bewildering the same opponents with a whirlwind of step-overs. The same day, Zlatan Ibrahimovic posted a clip of his own ...
May 21st, 2014

Nike Winner Stays – New York Editions

This past weekend saw the finals for Los Angeles, and NYC qualifiers in Brooklyn and Manhattan for the Nike Winner Stays on tournament. We already showed you and talked about the LA finals, but here is a bit about what went down in NYC. Saturday, May 17- Brooklyn Location: Pearl Street Archway (under the Manhattan bridge)  Total attendees: ...
May 20th, 2014

Nike Winner Stays – LA Finals

Just how important is playing soccer anywhere and everywhere possible? To get away from only playing on fields, with 11 players and full size goals. To test yourself in conditions that might not be ideal. Where maybe the ball bounces a bit different. Where the spaces are tighter. Where creativity is amplified. That's what Nike has been exploring ...
May 15th, 2014

Bloomberg Businessweek Weighs In On Nike Soccer v adidas Soccer

Brendan Geeley of Bloomberg Businessweek takes a look at the battle between nike and adidas when it comes to soccer. It's a good read that focuses in on how Nike and adidas both go about their soccer strategy in some similar ways but they each also have their own unique approaches and strategies. From the article: "Since 1970, Adidas has ...