Archive for the 'Non-Profit' Category

November 21st, 2011

Nike and (Red) Continue Partnership to End AIDS

It's almost exactly two years since I was in London for the announcement that Nike and (RED) partnered to help continue the push to end AIDS. That announcement two years ago featured an incredible lineup of Nike athletes and global leaders who all came out to support the announcement and lend their voice to the cause. Now two years later, Nike ...
April 19th, 2011

Ethan King – Charity Ball

A couple of weeks ago I stumble across a Twitter handle called Charity Ball that helps get soccer balls to impoverished kids. I think this sounds very cool so I start following them. Shortly after I get an email saying that the organization is interested in seeing if there is a way that Bumpy Pitch and Charity Ball could do something together. I say of ...
November 19th, 2010

Right to Play + Dwayne De Rosario + Hugo Boss

Right to Play is an organization that uses sports and games as a a vehicle of change to improve the lives of children in places that have been affected by things like war,  poverty and disease. The organization uses internationally recognized athletes to serve as role models and participate in Roght to Play activities. Last night in Toronto, Dwayne ...
September 17th, 2010

In the Studio With David Villa

From what I can tell, FC Barcelona's David Villa got on this song in an effort to help raise money to build a school in Mali. It might not be on the "We Are The World" level, but you can't fault someone for trying to do their part to help make a difference. The real question is wheter he will put out a solo album.
July 26th, 2010

PUMA Project Pink

Sometimes things just work really well together. Case in point - PUMA Project Pink. Launched in conjuction with PUMA's partnership with the WPS, Project Pink, which will strive to raise both awareness and funds in support of the fight against breast cancer. WPS teams will be outfitted in special pink PUMA kits for designated Project Pink games ...
July 16th, 2010

adidas JO’BULANI sells via eBay auction for $78,808

Today, the adidas JO’BULANI, the ball used during the 2010 FIFA World Cup™ final between The Netherlands and Spain became one of the world’s most expensive pieces of soccer memorabilia when it sold for $78,808.  The ball, which was produced especially for the final, was auctioned on eBay and a group of Spanish fans secured the highest bid.  The ...
July 14th, 2010

Tied Together Nike (RED)

Last December NIKE partnered with (RED) and made a commitment to fight HIV and Aids in Africa. Hundreds of thousands laced up to support the fight, on the pitch. In the run up to the summer of Football, NIKE took the message of Lace Up Save Lives into some of the most inspiring cities in the world. This is Tied Together. A story about action inspiring ...