| TheOriginalWinger

Manchester City’s home kit for the 2011/12 season is something very special indeed, with a story of the club woven into the shirts very fabric. Here, Umbro designer and the man behind City’s shirts David Blanch gives us some insight into the idea behind the new Manchester City home shirt.

Umbro tease the launch of the new England Away Shirt on London-Born Heavyweight champ David 'Hayemaker' Haye

A good look at the 2011/12 Manchester City jersey drop by Umbro.

The latest boot offering from Umbro, the Geometra is specifically designed for the visionary in the team. The Geometra combines that heritage that Umbro has always been known for with the very latest in football performance technology. The result is a boot that’s sure to be popular with players who want to lead the way on the pitch and let their ...

Umbro. Case study. from marta caseny on Vimeo. A quick study on an unconventional marketing campaign. Umbro began by slowly releasing the newly designed Athletic Club Bilbao away jersey to local supporters and famous fans first, then brought the shirt to the team.

Peter Saville for Umbro launch at Three Monkeys from What's Really Good™ on Vimeo. Cupcakes, girls, Umbro.

The story behind Manchester City's kit for the 2011 FA Cup Final versus Stoke City. Manchester City's kit has been inspired by a telegram found in the archive at Umbro from 1934, when the Manchester-based company supplied the kit for MCFC in the FA Cup final at Wembley.

I can't imagine what it must be like to be able to go back through the archives of a brand like Umbro, find inspiration from the brand's history and use that as a starting point for current designs. That has to be very cool...