Johnson & Johnson Ink Up Long Term With MLS & US Soccer

Filed under: Culture & Lifestyle, MLS News, Highlights, Videos, and Scores | Major League Soccer Highlights, Soccer News


~~  Adding another BIG TIME deal to the partnership pile of #MonopolyMoney aka Heineken / SkySports / EuroSport / Audi / ‘Statement On Expansion / Mondelez (Chips Ahoy / Oreos)…..  Major brands recognizing the opportunity within the game, while others are being priced out as the league starts on their upward trend financially.

via MLSSoccer

The deal makes the Johnson & Johnson consumer division the exclusive and Official Healthcare Sponsor of MLS and US Soccer, including the US Men’s, Women’s and Youth national teams.

“We are proud to support the great family sport of soccer,” said Mike Marquis, General Manager, Johnson & Johnson Consumer Companies, Inc. “By partnering with the fastest growing sport in America, we are opening up many new opportunities and channels for our family of brands to connect with a large, passionate and diverse group of consumers.”

The partnership is inclusive of some of the world’s most beloved brands, including Band-Aid, Bengay, and Neutrogena, among others. Johnson & Johnson’s consumer brands will be featured in field level signage at matches played in the US and will integrate the official partnerships into their marketing plans, including advertising, retail, grassroots, PR and digital.

The partnership kicks off on Friday night when the Philadelphia Union host FC Dallas at PPL Park.

Johnson & Johnson is the latest major brand to partner with MLS, following on recently announced agreements with Mondel?z, maker of Chips Ahoy, Ritz, Trident, and Oreo; Audi, whose partnership includes sponsorship of the MLS Cup Playoffs; and Heineken, which in January became the official beer of MLS.

We spotted this commercial launches the partnership. Great commercial.

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Added on March 20th, 2015 by

Reading FC to wear One-Off Shirt Designed by 14 years-old Supporter Ryan Duval

Filed under: Culture & Lifestyle, Reading

This morning Reading FC announced the news of a very special community project which will see the first team players wear a one-off kit against Blackburn next month, specially-designed by 14-year-old fan Ryan Duval.

Ryan Duval is 14 years old and is a pupil at The Avenue School, a Special Needs Academy based in Tilehurst, Reading.

Check out the video above and check below and then head over to Reading FC’s site to get some more information and content about the kit. Great stuff here from Reading.

Announcing a very special Community project #RyansRoyals:

A photo posted by Reading FC ? (@readingfc) on

Added on March 19th, 2015 by

A Short Film About a Jamaican Caddy

Filed under: Culture & Lifestyle, Random Soccer in Random Places

For 43 years, Cleveland Kerr has worked on a golf course. Filmmaker Brendan Young visits Kerr in this short profile, which traces his life from childhood in Montego Bay, to work in a Jamaican sugar factory, to caddying. So, after watching golfers for more than four decades, what has he learned? “Keep your head down,” he says. “Watch the ball, see the club, hit the ball.”

This is just a nice video. I happened to be watching it and ironically I was talking about golf with some friends last night. I think that is why I kept the video playing and then I happened to see the caddys watching some football on a break. Pretty cool. Pretty cool story too about a guy working in a chill job for a really long time and being content and still putting in work (16 kids and nine wimmens!)

Great video.

Jamaican Caddy short film

‘Keep Your Head Down’: A Short Film About a Jamaican Caddy – The ATLANTIC

Added on March 19th, 2015 by

TRAILER :: “The Transporter Refueled”

Filed under: Culture & Lifestyle, Movies, Trailers

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The Transporter: Refueled is an upcoming French action thriller film directed by Camille Delamarre and written by Bill Collage and Adam Cooper. The Transporter: Refueled is the fourth film in the Transporter franchise and a prequel to the series.

Jason Statham isn’t in this. I love Statham but I’m ok with that.

There are girls. There are cars. There are throat punches.

Take my money.

Oh, and this AUDI is siiiiiiiick.

transporter refueled

Added on March 19th, 2015 by

FRANCE Awarded the 2019 FIFA Women’s World Cup

Filed under: FIFA, France, Women's World Cup

france wwc

France has been awarded the hosting rights for the FIFA Women’s World Cup 2019™ and the FIFA U-20 Women’s World Cup 2018 ahead of Korea Republic, who was also in the running.

The announcement was made today at the Home of FIFA in Zurich during a ceremony led by FIFA President Blatter and Lydia Nsekera, member of the FIFA Executive Committee.

The two bid teams were represented by Noël Le Graët, President of the French Football Association, and Chung Mong-gyu, President of the Korea Football Association.

The announcement followed a unanimous decision taken by the FIFA Executive Committee today.

According to the French Football Federations website, the June 2019 tournament which brings together 24 nations for a total of 52 matches will be held in 9 of 11 cities wishing to host. Those potential cities are Auxerre, Grenoble, Lyon, Le Havre, Montpellier, Nancy, Nice, Reims, Rennes, Paris, Valenciennes.

The Grand Stade de Lyon will host the opening match and the final.

Added on March 19th, 2015 by

FIFA confirms November/December Qatar World Cup and December 18th, 2022 FINAL

Filed under: Business, Culture & Lifestyle, Qatar, World Cup

FIFA Executive Committee Meetingimage

via FIFA

The Executive Committee today confirmed that the 2022 FIFA World Cup™ will be staged in November/December with the Final to be on 18 December 2022, Qatar’s National Day.

In principle, it was agreed that the tournament should be played over a reduced timeframe, for instance 28 days.

The working group for the international match calendar will meet in due course to finalise the international match calendar for the 2019-2022 cycle.

* FYI, the MLS Playoffs last season started in November and the final was December 7th. This schedule won’t pose a problem for MLS as well as pretty much every league in the world or anything….

Added on March 19th, 2015 by

FIFA Women’s World Cup 2015: Conqueror

Filed under: Abby Wambach, Alex Morgan, Culture & Lifestyle, Fox Sports, Hope Solo, Megan Rapinoe, Sydney Leroux, TV, US Women, Women's World Cup

Yesterday we posted something on here about the women’s side of the game and why we will be covering it in much greater detail. Why it is such an integral part of the sports continued growth. You can read the full piece here. And this morning, there was a press release sent out by FOX that said the following:

FIFA WOMEN’S WORLD CUP™ 2015 is coming to FOX and FOX Sports 1 in June, and with a strong U.S Women’s National Team expected to make a run at its third championship, it will no doubt be the talk of the nation for weeks.  Right now, the game-changing FOX primetime hit EMPIRE is the talk of the nation, and the two come together as FOX Sports breaks a brand new 15-second promo during tonight’s two-hour season finale, airing at 8:00-10:00 PM ET/PT on FOX, to promote its Women’s World Cup coverage. The cross-promotion on FOX is one example of the many company-wide collaborations planned to promote the major international tournament in the months between now and June.  The spot is a music video featuring the triumph, determination and grit of the U.S. Women’s National Team overcoming challenges to rise to top of their game, scored with music from EMPIRE.  The player footage is set over the song “Conqueror” featuring Estelle and Jussie Smollett off the EMPIRE soundtrack, which debuted at the top of the Billboard 200 Album chart this week.  After its worldwide debut tonight the spot runs on FOX Sports 1 for three weeks.

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It’s all happening folks.


Added on March 19th, 2015 by

Global Pitches – Las Cruces

Filed under: Culture & Lifestyle, Fans, Global Pitches, Timbers Army

Global Pitches explores some of the most interesting soccer fields and stadiums from around the world. Each of these pitches has made it’s way onto our bucket list of soccer places we want to explore. Each one has a story, a team, a design element or maybe a location that makes it incredibly unique. Hopefully Global Pitches will encourage all of us to get out there and explore the things that we are passionate about while experiencing new places in the world.


Each of the pitches that are being featured in this series are places that we would like to play on. Soccer fields around the world that in order to play at might involve some travel. They may be in remote locations or far off lands. They all certainly have a level of exploration associated with them. The pitch we focus in on today has all of those elements associated with it, but it also part of something much larger than just being a cool place to play a game. This pitch is located in Las Cruces, El Salvador and it is the focus of a project that seeks to rehabilitate this field. It is called the Las Cruces Project and it is a partnership between the Timbers Army/107 Independent Supporters Trust, Operation Pitch Invasion, Tanager Coffee Roasters & Cuatro M Café’. According to the official website of The Las Cruces Project:

Portland, OR & Santa Ana, El Salvador: two cities, separated geographically by thousands of miles, united by their passion for producing amazing coffee & fervently supporting & participating in soccer.  This project was catalyzed in Portland, OR through forming & linking strong relationships that reflect passion & commitment to seeing this project become successful.

The Las Cruces School is situated in the mountains above Santa Ana, surrounded by coffee farms. It is the only soccer field for miles around & is heavily used year-round. Thousands of children, coffee workers & even a semi-pro soccer team use the poorly maintained field each year. It is more than simply a place of recreation; it is a community focal point & essential to linking families and neighborhoods together.

Join us as we collaborate & dream together to celebrate our love of coffee, soccer & most of all, experience a true sense of community through the linking together of our great cities.


We’ll be delving into this project in greater detail soon. In the meantime check out the Las Cruces Project to get a better sense of what they are doing and how buying a bag of coffee can help support this initiative.

Purchase a 12oz bag (or more!) of this delicious El Salvadoran single-origin coffee and you’ll be directly supporting a multi-cultural initiative that’s giving surrounding families and neighbors of the Las Cruces School a new place to form stronger bonds over their two passions: coffee and soccer.



Added on March 19th, 2015 by