PUMA x Arsenal 2014-15 Kit Launch

Filed under: Alexis Sanchex, Arsenal, Arsene Wenger, Culture & Lifestyle, EPL News, Highlights, Videos, and Scores | English Premier League Highlights, FA Cup, Jack Wilshere, Jerseys, London, Puma

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It was announced a number of months back that PUMA would be taking over the kit sponsorship for Arsenal starting in the 2014-15 season, and last week in London the new kits were revealed to the public. I was on hand at the PUMA store on Carnaby street in London for a private event to show members of the media and some VIP folks the new jerseys. Top executives from PUMA and Arsenal were on hand to talk about the importance of this new partnership and a few Arsenal players were in the house to do the actual debuting of the jerseys.

Arsenal captain Mikel Arteta debuted the home jersey, Santi Cazorla the away jersey and my new dude Mathieu Flamini showed off the cup kit, of the “future” kit.

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I love seeing the legendary yellow and blue away kit making a triumphant return.

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PUMA CEO and Arsenal marketing director were on hand to talk about the partnership and the excitement that surrounds these two brands coming together. With a huge global following, especially here in the US, PUMA has captured one of the truly international clubs in soccer. After a number of big moves recently, including getting the likes of Cesc Fabregas and Mario Balotelli, this is another massive get for PUMA.

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So after the initial debuting of the kits and the thoughts from the execs, it was time to interview one of the players. I ended up with Flamini. I’ll be honest, I didn’t really know what to expect from him. He always seems like a tough character on the field, but he’s not a guy I have seen do a lot of interviews. So I had no idea what to expect.

Let me tell you what I found out. Mathieu Flamini is one cool cat. Super nice, super engaging and he genuinely seems like a really happy dude. He laughed a lot, he contemplated the questions presented before giving his answers and he was really engaged with whomever was asking the questions. Here are a few of the highlights:

He said Arsenal are very excited as they are heading into preseason. Having just signed Alexis Sanchez (literally announced to us at this event) seemed pretty exciting for the players. Having won the FA Cup last year is also something he believes they are focused on building on and it clearly has given them some confidence heading into the season.

He thinks Wilshere and Ramsey have the potential to become top midfielders in the world.

The Premier League is the most challenging league and also his favorite to play in.

Stamford Bridge is one of, if not the most difficult away ground that he has played at.

I told him about the incredible support that Arsenal has here in the States, and he got a huge smile. He said he had no idea about that but that it is very exciting to hear. He went on to tell me about their upcoming match in New York and how excited he is to be able to play there.

Avici is on his pre-match play list.

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Post interviews and we all jump on board a bus and head to the River Thames and set up camp in front of the London Eye.

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A few minutes later we start hearing the voice of Arsene Wenger and he appears as a hologram rising out of the river. Now, Arsene is pretty much at the top of the food chain in global soccer, but when you become a hologram rising out of the water, you reach a level very few have ever reached.

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The water show and subsequent holograms were voiced over by Mr. Wenger and talked about the heritage of Arsenal, the desires of the club to always be victorious and the future of the club. Pretty amazing show and display and something I will definitely remember for a very long time.

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Added on July 15th, 2014 by

AdWeek asks if USMNT Keeper TIM HOWARD is the Perfect Brand Partner

Filed under: Brands, Business, Tim Howard, World Cup

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Is Tim Howard the Perfect Brand Partner? World Cup phenom already has deals with Nike, McDonald’s—more on the way?

Following his gutsy performance for Team USA in the FIFA World Cup, goalkeeper Tim Howard is preparing for a big score.

The 35-year-old American, who also plays for Everton in England, became a media darling in the wake of America’s July 1 knockout-round loss to Belgium. Now, he’s looking to cash in on his newfound celebrity and break into the elite endorsement leagues.

(He currently has six-figure deals with Nike and McDonald’s, making him a small fry in the rarified world of big-time sponsorships.)

“People’s perception of me may have changed in the past two weeks, but I haven’t changed a bit,” says Howard, who adds that he’s seeking the same kinds of deals as always: “blue-chip opportunities [with] really good companies with good reputations.”

By David Gianatasio

This article is a really good read.

Obviously the world is starting to catch on to what we already know, but its awesome to see that a soccer player, more and more United States soccer players by the way, are starting to get national and world wide recognition as bankable stars that brands want to work with. We’ve seen a lot of it in the run up to the World Cup, and a lot of that was to be expected, but it will be very interesting in the coming months and next maybe year or so to see how much more exposure these guys continue to get.

Tim is getting a lot of well deserved love, but seeing an Omar Gonzalez on Conan, or a Clint Dempsey on Letterman, or DeAndre Yedlin and Kyle Beckerman and a couple of other guys in a lot of hip culture related blogs like Complex is a great sign.

Not only is it a great performance in a few games in the World Cup, but also just the sheer fact of the importance on sports content in general. The article makes a great point, because the reality is that sports, live sports, is one form of entertainment that still aggregates and delivering large audiences who share a passion for that specific content and will commit to watching it live. More and more money goes in to sports marketing and advertising because that is where the eyes will be. More people in the world watch soccer than anything…. basically, we will be seeing more and more soccer, and more and more of our guys in commercials and becoming big time stars, everywhere. Trust that.

Anyways, as part of the article they have a pretty good conversation with Timmy about the World Cup and how its all affecting him after basically being knighted by all of the world for his performance.

American soccer fans knew how good he was…. true European soccer fans knew it too… glad to see that everyone knows it now.

World Cup Hero Tim Howard Talks About Sudden Fame – AdWeek

Is Tim Howard the Perfect Brand Partner? – AdWeek

Image used from AdWeek Cover

Added on July 14th, 2014 by

Trailer :: “MATADOR” aka the soccer / spy TV show from Robert Rodriquez’ El Rey Network

Filed under: Culture & Lifestyle, Los Angeles, Trailers, TV

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MATADOR is a new show from the El Rey Network (Robert Rodriguez) that stars Tony Bravo, a DEA agent from Boyle Heights who’s recruited for a top-secret mission: investigate the LA Riot—one of the greatest soccer teams in the world—by going undercover as one of their players.

The series will premiere on July 15, 2014, with a 13-episode first season, on the newly launched channel El Rey. El Rey Network (Spanish for The King) is an English language American television channel targeting Latino audiences, that specializes in Grindhouse style content, launched by Robert Rodriguez in 2013 in a deal with Univision.

On their website, El Rey it is described as: “WHERE FANS, AFICIONADOS AND REBELS COME FOR THEIR FIX OF BULLETS, BLOOD AND BABES.”

Matador drops tomorrow, check your local listings…

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Added on July 14th, 2014 by

Watch :: Omar Gonzalez on Conan O’Brien Show

Filed under: Culture & Lifestyle, Los Angeles, MLS News, Highlights, Videos, and Scores | Major League Soccer Highlights, World Cup

LA Galaxy and USMNT defender extraordinaire Omar Gonzalez stopped by Conan and chatted up the guys over there talking about a few things. Most of it involved him in various states of undress… ESPN the Mag’s Body Issue and this viral video of him playing the sax in his droors and socks. Fun times.

The episode airs tonight so set your DVR’s.

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Added on July 14th, 2014 by

Neymar Interrupts Luiz Felipe Scolari Press Conference

Filed under: Brazil, Culture & Lifestyle, Videos

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~~  Can you even imagine what it would be like to be a part of that team after the ultimate dismantling it suffered at the hands of Germany and then with Holland?!?!  Conceding 10 GOALS in just 2 GAMES…

Tip of the hat to Neymar on this one… That’s a lot of respect shown to a man that’s being vilified in the media right now and for a long, long time in the future.

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Added on July 14th, 2014 by

Puma x Arsenal Jersey Launch

Filed under: Arsenal, Culture & Lifestyle, EPL News, Highlights, Videos, and Scores | English Premier League Highlights

@Arsenal launched their new kits for the upcoming season with @PUMAfootball. The club kept it classic for the most part, even bringing back the yellow and blue away kits. In store event followed by holograms and lots of water on the River Thames. #soccer #futbol

Added on July 14th, 2014 by

Soccer In America

Filed under: Culture & Lifestyle, Photography, Soccer in America

For all that talk about ‘seeing you again in four years soccer fans’….. I give you 65,000 people at Century Link Field for the Seattle Sounders vs Portland Timbers on ESPN 2 last night…. Just four hours after the final whistle in Brazil.

~~  The Original Winger on Instagram

To be included in the Soccer In America photo series, e-mail your photos to dunny@bumpypitch.com and include your Twitter / Instagram

Added on July 14th, 2014 by

adidas Announce Deal With Manchester United

Filed under: Adidas, EPL News, Highlights, Videos, and Scores | English Premier League Highlights, Manchester United

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~~  Loving the ongoing battle ground for adidas and Nike… Especially after the latter issued their own statement as to why they chose to walk away from their Man Utd kit deal.  Boat loads of money to be made.

adidas and Manchester United today announced an Official Partnership, bringing together two of the leading brands in football. Starting with the 2015/2016 season, adidas will become the global Technical Sponsor and Official Licensing Partner of Manchester United for ten years.

“We are excited to team up with Manchester United, one of the most successful and most loved football clubs globally. Our new partnership with Manchester United clearly underlines our leadership in football and will help us to further strengthen our position in key markets around the world,” said Herbert Hainer, adidas Group CEO. “At the same time, this collaboration marks a milestone for us when it comes to merchandising potential. We expect total sales to reach 1.5 billion GBP during the duration of our partnership.”

As part of the agreement, adidas will supply product to Manchester United and outfit all of the club’s teams. In addition, adidas will have the exclusive right to distribute dual-branded merchandising products worldwide.

Manchester United is one of the most popular and successful sports teams in the world. Through its 137-year heritage, Manchester United has won 62 trophies, enabling the club to develop the world’s leading sports brand and a global community of 659 million followers. The club has played 33 exhibition games in countries such as China, Japan and the United States in the last five years and all the club’s Premier League games since 1997/1998 have been sold out.

Manchester United joins the impressive roster of adidas football partners, including some of the world’s top clubs such as Real Madrid, FC Bayern Munich, Chelsea FC, AC Milan, Flamengo and – also starting with the 2015/2016 season – Juventus.

Added on July 14th, 2014 by